Industry Expert Blogs

SANTA CLARA, Calif.—The path to tackling system design complexity runs straight through system-on-chip (SoC) IP design and methodology, because getting differentiated systems to market in a timely manner can no longer be done from scratch.

That was the message from Krishna Yarlagadda, President of Imagination Technologies Inc., who keynoted March 11 at Cadence's CDNLive Silicon Valley user conference. Yarlagadda has an appropriate perspective: He began his career designing SPARC workstation processors, and his career arc has tracked with the evolution of processor architectures from hard-core computing to graphics to mobility. His company Hellosoft (V.VOIP and VoLTE technologies) was purchased by Imagination three years ago. Imagination Technologies President Krishna Yarlagadda at CDNLive 2014

He defined today's big market opportunity, the Internet of Things (IoT) as largely your computer, phone, tablet, and car. But this landscape will change rapidly in the coming years as systems, devices, and applications emerge for healthcare, the home, and other areas.

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