apt-X expands Licensing business in Consumer Electronics following the sale of its APT Broadcast hardware division

Audio codec design powerhouse leverages capital from sale of hardware subsidiary to accelerate consumer electronics market uptake of low-latency, high-quality audio compression technology

Belfast, Northern Ireland -- March 18, 2009 -- APT Licensing Ltd. announced today the further expansion of its digital audio compression licensing business using the substantial proceeds from the sale of its former broadcast hardware division to the Audemat group, a leading manufacturer of innovative digital communications equipment to the television and radio broadcast industry and telecommunications operators. APT Ltd., the former broadcast hardware division and subsidiary of parent holding company APT Licensing Ltd., now joins the Audemat group of broadcast equipment companies, and continues to design and manufacture the successful range of APT branded WorldNet and WorldCast series of hardware codecs and mulitplexers for use in professional audio. Other recent acquisitions by Audemat include broadcast equipment makers ECRESO and Nortek.

APT Licensing Ltd., now officially trading under its brand name APTX, retains its proprietary apt-X audio compression technology and continues to research, develop and grant for use under license agreement its unique portfolio of low-latency, high-quality apt-X audio compression algorithms to electronics OEMs for use in digital and wireless audio applications, mainly in consumer electronics. Recent licensees of apt-X include CREATIVE, Shure, and Bluegiga (a Bluetooth module OEM): “Made for iPod” accessory makers JayBird and iSkin launch stereo Bluetooth headsets featuring apt-X in the next quarter. More major apt-X licensee partners in the global consumer electronics industry will be announced shortly. CSR, a leading wireless semiconductor provider, markets apt-X for BlueCore silicon based Bluetooth A2DP stereo applications though its eXtension Partner Program.

Commenting on the successful conclusion of this multi-million Euro deal with the France-based Audemat group, Noel McKenna, the CEO of APT Licensing Ltd., said: "Speaking on behalf of our staff and the board, I am sincerely delighted about this perfect match with the Audemat group. Today marks an exciting new chapter in the 20-year history of our apt-X technology, a high-end audio compression algorithm for broadcasters, and now consumers. The substantial capital raised by the profitable sale of our hardware subsidiary will be invested in our on-going mission to make apt-X the ‘must-have’ technology for highest-quality digital audio, especially in consumer electronics.”

Bruno Rost, the President of the Audemat group added: “Audemat is absolutely delighted to welcome the planet’s leading provider of hardware codecs and multiplexers to its expanding group of broadcasting innovators. APT’s broadcast hardware division has a powerful synergy with the capabilities, ambitions and culture of the rest of the Audemat group, and complements and strengthens Audemat’s value proposition to digital broadcasters and telecoms operators.”

Created in 1980, Audemat designs, develops and offers a complete chain of products for radio and television stations, telecommunication operators and regulatory authorities. In 2006, the Audemat group acquired ECRESO, a manufacturer of transmitters for FM radio and digital television; and in 2008, the group acquired Nortek, a broadcast test and measurement equipment manufacturer.

Under the terms of the sale, Audemat has signed a perpetual licensing deal with APT Licensing Ltd. to continue to incorporate both the apt-X and Enhanced apt-X audio compression algorithms in the APT branded range of hardware codecs and across the broadcast products of Audemat group. Headquartered in Belfast, APT Licensing Ltd. remains focused on developing and licensing the company’s core semiconductor Intellectual Property and audio compression algorithms, namely, standard apt-X, Enhanced apt-X, apt-X Live, and other application-specific derivatives of apt-X.

About APT

Formed in 1989, APT provides industry-leading audio processing technology solutions to the broadcast industry and to consumer electronics manufacturers. The company’s apt-X audio codec technology has earned a reputation throughout the audio industry as the ultimate high-quality, low-delay audio data compression technique available. APT has two business divisions: Broadcast (hardware equipment) and Licensing (intellectual property). APT hardware is sold to radio broadcasters, telecoms operators and professional recording studios; apt-X technology is licensed for use in high-quality audio devices, including portable multimedia players and music phones, Bluetooth stereo headsets, and wireless microphones. Headquartered in Belfast, Northern Ireland, APT has direct sales offices in Japan, Germany and the USA. APT also maintains a network of specialist distribution partners in over 30 countries throughout Europe, North America and Asia. For more information, visit http://www.aptx.com

About Audemat

Audemat is a pioneer in the conception and manufacturing of innovative products for broadcast professionals: almost one third of the company’s staff is dedicated the development of innovative technologies. The Audemat group recently acquired Nortek, a TV specialist located in Lille, France. Audemat is the only European company that has won 12 awards over 9 years for product innovation at the world’s premier broadcast event, the NAB Show, Las Vegas.

The Audemat group is privately-owned by the board of directors and capital investors. About 100 employees are located at the Bordeaux-Merignac site, southwestern France. Audemat owns a subsidiary company in Miami, Florida: with 7 employees, the US subsidiary takes charge of developing sales in North America, South America, Australia and New Zealand. Audemat also maintains an office in Beijing, China.

Audemat has been ISO9001 certified for 10 years, and recently obtained ISO14000 certification (environmental management standards). Since 2007, the Audemat group has dedicated part of its profits to offsetting carbon-dioxide (CO2) gas emissions by being part of actions for sustainable development around the world. For more information, visit http://www.audemat.com