Seven growth opportunities for the chip industry during market upturn

Scott Grant, Managing Director, Accenture's Semiconductor Business
EETimes (1/12/2011 6:45 PM EST)

The semiconductor industry survived the recent rough recession. In fact, the industry finally learned from past mistakes by turning off the supply spigot faster and more aggressively than in previous downturns as demand plummeted.

This was the good news. The bad news is that many companies in the industry continue to struggle with a wide range of issues including excessively narrow focus on engineering chips rather than deeply understanding end markets now and going forward, inefficient global operations, and insufficient innovation.

To overcome these hurdles, capitalize on the market upturn and build momentum and growth, what should industry leaders do now? This article tackles that question head on. Drawing upon several of Accenture's industry research initiatives and associated analysis and insights, as well as deep industry experience meeting with executives throughout the industry constantly, this report recommends nine growth opportunities that will help semiconductor companies accelerate towards high performance.

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