Driving ST's auto IC strategy: Manufacturing line can't stop
Bolaji Ojo, EETimes
7/23/2012 1:15 PM EDT
GENEVA, Switzerland – STMicroelectronics executives consider its automotive semiconductor business to be one of its most stable and predictable business segments. It accounted for about 17 percent of the company's $9.6 billion revenue in 2011 and is growing at a double-digit clip even as other divisions are struggling with negative growth.
Major structural changes occurring in the automotive market and the increasing adoption of electronics by auto OEMs gives ST and auto IC rivals hope that market strength can be maintained. With mega trends like energy savings, automation, renewable energy and safety identified, auto suppliers must remain agile. Indeed, customers are requiring more of chip suppliers as the trend towards system-level support in places like China and India, combined with the variations in components demand for vehicles, means companies like ST must simultaneously boost R&D spending while holding down costs.
Meanwhile, suppliers like ST understand that auto makers can't afford to shut down production lines because of supply chain snafus.
E-mail This Article | Printer-Friendly Page |
|
Related News
- FDSOI Driving ST's Automotive Biz
- ST's strategy is a tale of two segments
- AI Can't Design Chips Without People
- Xilinx and Continental Collaborate to Create Auto Industry's First Production-Ready 4D Imaging Radar for Autonomous Driving
- Can We Believe The Hype About China's Domestic IC Production Plans?
Breaking News
- Frontgrade Gaisler Unveils GR716B, a New Standard in Space-Grade Microcontrollers
- Blueshift Memory launches BlueFive processor, accelerating computation by up to 50 times and saving up to 65% energy
- Eliyan Ports Industry's Highest Performing PHY to Samsung Foundry SF4X Process Node, Achieving up to 40 Gbps Bandwidth at Unprecedented Power Levels with UCIe-Compliant Chiplet Interconnect Technology
- CXL Fabless Startup Panmnesia Secures Over $60M in Series A Funding, Aiming to Lead the CXL Switch Silicon Chip and CXL IP
- Cadence Unveils Arm-Based System Chiplet
Most Popular
- Cadence Unveils Arm-Based System Chiplet
- CXL Fabless Startup Panmnesia Secures Over $60M in Series A Funding, Aiming to Lead the CXL Switch Silicon Chip and CXL IP
- Esperanto Technologies and NEC Cooperate on Initiative to Advance Next Generation RISC-V Chips and Software Solutions for HPC
- Eliyan Ports Industry's Highest Performing PHY to Samsung Foundry SF4X Process Node, Achieving up to 40 Gbps Bandwidth at Unprecedented Power Levels with UCIe-Compliant Chiplet Interconnect Technology
- Arteris Selected by GigaDevice for Development in Next-Generation Automotive SoC With Enhanced FuSa Standards