HDL Design House appoints Airics as representative for the Nordic region

Belgrade, Serbia – April 16th, 2013 - HDL Design House, provider of high performance digital and analog IP cores and SoC design and verification services, has announced today the appointment of Airics, headquartered in Sweden, as its representative for the Nordic region. Airics is a pan-European provider of innovative, reliable and cost effective solutions for the electronic industry. Airics will be in charge of sales and promotion of HDL DH products and service to semiconductor companies in Sweden, Norway, Finland and Denmark.

“We are very excited in having HDL Design House as a partner and supplier of semiconductor Intellectual Properties (IP) and related design services. I firmly believe that HDL Design House technology, experience and expertise can be a game-changer within the established and emerging electronic industry in the Nordic region. With HDL Design House as a partner, Airics can now help its customers access some of the very best semiconductor technology and knowhow available in the industry, ” said Mr Ulf Orrebrink, General Manager and co-founder of Airics.

Mr Predrag Markovic, HDL Design House President and CEO said: “ I believe that the greatest value for Nordic semiconductor companies from the partnership between HDL DH and Airics is the access to high quality design and verification services and silicon proven IP portfolio, provided by a highly experienced technical team, at the most competitive price in the region. With their technical expertise and experience on this market, Airics will be able to present HDL DH offer to potential customers from this region in the most effective way.”

About HDL Design House

HDL Design House delivers leading-edge digital and analog design and verification services and products in numerous areas of SoC and complex FPGA designs. The company also develops IP cores and offers back-end services. The company has extensive experience with the ARM CPU architecture, ARM CPU processor interfaces and development or integration of SoC based on ARM CPU. Founded in 2001 and currently employing 60 engineers working in two design centers in Serbia, HDL Design House mission is to deliver high quality products and services, with flexible licensing models, competitive pricing and responsible technical support. The company was awarded ISO 9001:2008 and ISO 27001:2005 certifications in December 2006/2009. For more information, please visit www.hdl-dh.com

About Airics

Airics is a young pan-European provider of innovative, reliable and cost effective solutions for the electronic industry. Headquartered in Stockholm, Sweden, we provide our customers with leading edge semiconductor intellectual properties (IP), embedded technology and design services contributing to our customer’s success in their markets. Our expertise and experience span across the entire electronic design flow, covering the steps of system architecting & modeling, implementation, integration, test, verification and production. For more information please visit www.airics.se