Sonics Appoints Maojet as New Sales Representative in Taiwan to Support Taiwan and China Sales
Mountain View, Calif. — March 1, 2004 — Sonics, Inc., a leading provider of SOC (system-on-chip) architectures and SMART Interconnect IP products that reduce the time, cost and risk of developing complex SOC devices, announced today that they have appointed Maojet Technology Corporation as Sonic’s sales and support representative for Taiwan and China. Maojet is the leading EDA and silicon IP distributor in Taiwan and has strategic relationships with Taiwanbased ASIC design-services companies and their related foundries. The company, headquartered in Taipei, also has branch offices in Hsin-Chu City and Shanghai City, China. Through its commitment to investment in technology, capital assets, and people, Maojet provides superior service to their customers and offers superior promotion, sales and service for silicon IP product lines.
Supported Sonics IP products include SiliconBackplane™ III MicroNetwork, an innovative, highly configurable, scalable SOC inter-block communication system that manages data, control, debug and test flows between IP cores; Sonics 3220™, the industry’s first non-blocking peripheral interconnect that guarantees end-to-end performance by managing the data, control and test flows for all peripheral cores that it connects; and MemMax™ Memory Scheduler that provides greater control and improved utilization of DRAM subsystems.
“This relationship with Maojet Technology Corporation helps realize Sonics’ strategy to focus on key global markets,” states David Lautzenheiser, Vice President of Marketing at Sonics, Inc. “The Asia/Pacific region is an important growth area and we have already established successful business relationships with global consumer electronics firms based in the region. The addition of Maojet will enhance Sonics’ ability to service our key customers by providing local logistical operations and technical support in the native language. Maojet has an excellent reputation and a history of hands-on involvement in supporting silicon IP products for SOCs.”
“Taiwan has a growing design capability in the SOC space,” points out Ted Tsai, General Manager of Maojet. “We see this collaboration with Sonics as mutually beneficial for Sonics and our current customers who require advanced SOC IP and integration architectures. We expect to grow our business rapidly with Sonics IP such as SiliconBackplane III and Sonics S3220.”
About Maojet Technology Corporation
Maojet Technology Corporation provides Taiwan and China-based electronics OEMs with technical engineering services, customer service and customer support for a variety of silicon IP and EDA products from leading electronics and semiconductor IP suppliers. The company, headquartered in Taipei, also has branch offices in Hsin-Chu City and Shanghai City, China. Through its commitment to investment in technology,capital assets, and people, Maojet provides superior service to their customers and offers superior promotion, sales and service for silicon IP product lines. They may be contacted at:
6F-1, No. 32-1
Sung-Chiang Road,
Taipei 104
Taiwan, ROC,
Phone: 886-2-2567-7643
Fax: 886-2-2561-0756
For more information, please visit the Maojet web site, www.maojet.com.tw/about_us/indexE.asp?ToHomeBTN=+ENGLISH+
About Sonics, Inc.
Sonics, Inc. is a leading provider of SOC architectures and SMART Interconnect Intellectual Property (IP) that accelerate the development of complex SOCs, reduce development costs and increase the reusability of IP. Major semiconductor and systems companies including Broadcom, Samsung, Texas Instruments and Toshiba have applied Sonics architectures, IP products and methodologies in SOCs used in leading products in the wireless, digital consumer and communications markets. Sonics customers have experienced dramatic reduction in time to market, from years to months, while enjoying savings in design and manufacturing costs. Sonics is a privately held company funded by Investar Capital, Smart Technology Ventures, TL Ventures, Easton Hunt Capital, JAFCO Ventures, and H&Q Asia-Pacific. For more information, see www.sonicsinc.com.
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