ARM Supports Partners and Developer Community With Launch of ARM DevZone Web Site

CAMBRIDGE, UK - Apr. 10, 2001 - ARM [(LSE:ARM); (Nasdaq:ARMHY)], the industry's leading provider of 16/32-bit embedded RISC microprocessor solutions, today announced the launch of the ARM DevZone™ developer community web site, at the Embedded Systems West Conference, in San Jose, Calif. The ARM DevZone site brings developers together with ARM third-parties and Silicon Partners, giving easy access to information that will help them create ARM® core-based systems more quickly. The ARM DevZone site will host an online community in a collaborative environment, providing development advice, open communication forums and advanced access to new ARM technology.

Subscribers to the ARM DevZone site will get advanced access to ARM development products, discount pricing on selected products and services, and will benefit from further business development opportunities with other members of the ARM DevZone site. The ARM DevZone site will also provide support for the growing ARM Linux community.

"We see the ARM DevZone site as a 'one-stop developer shop' providing a valuable resource to our development community that will help them achieve a faster time-to-market for their products," said Rod Crawford, director, Third-Party Software Products, ARM. "Participation in the ARM DevZone site will give subscribers significant opportunities for enhancing their business through collaboration and co-marketing. The launch of this web site proves ARM's commitment to providing our developers with the best services possible to help them develop leading-edge solutions based on ARM cores."

About ARM
ARM is the industry's leading provider of 16/32-bit embedded RISC microprocessor solutions. The company licenses its high-performance, low-cost, power-efficient RISC processors, peripherals, and system-on-chip designs to leading international electronics companies. ARM also provides comprehensive support required in developing a complete system. ARM's microprocessor cores are rapidly becoming the volume RISC standard in such markets as portable communications, hand-held computing, multimedia digital consumer and embedded solutions. More information on ARM is available at www.arm.com.

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ARM is a registered trademark of ARM Limited. ARM DevZone is a trademark of ARM Limited. "ARM'' is used to represent ARM Holdings plc (LSE: ARM and Nasdaq: ARMHY); its operating company ARM Limited; and the regional subsidiaries ARM, INC.; ARM KK; ARM Korea Ltd.; ARM Taiwan

CUSTOMER QUOTES SUPPORTING THE ARM DEVZONE PROGRAM

Embedded Performance, Inc. will be a charter member of the ARM DevZone developer community web site program. Norbert Laengrich, CEO commented, "This program creates a strong focal point for the wide range of support available for the ARM architecture. We believe that every developer will want to subscribe and take advantage of the many products and services available through this web site. We intend to take full advantage of the many opportunities to better serve the ARM developer community that will be created by the ARM DevZone site."

"Lineo is proud to be the first embedded Linux software vendor to join the founding group of companies joining the ARM DevZone program," said Bryan Sparks, CEO, Lineo, Inc. "We are seeing tremendous interest from customers wanting to run embedded Linux on the ARM family of processors. The ARM DevZone web site will better enable the developer community to deploy our embedded Linux solutions on ARM processors."

"Over the past few years, Accelerated Technology has seen an incredible growth of Nucleus developers requesting ARM integration. Because of our strong Nucleus support for ARM processors, we expect even more success with the launch of ATI's newest product, code|lab, which will feature ARM as one of the first CPUs supported," said Neil Henderson, president of Accelerated Technology, Inc. "The DevZone site is another example of ARM's continuing commitment to their developers and very important to us as an RTOS vendor. We are thrilled to be a part of this promising new project."

"Ashling believes very strongly in close co-operation with its industry partners and joining the ARM DevZone program is a clear sign of our commitment to ARM and to the 32-bit future," said John Murphy, managing director of Ashling Microsystems. "The ARM DevZone site is a strong vehicle to create a co-operative environment allowing Ashling to stay at the forefront of the 32-bit development tools market, to have development tools available at a very early stage of our customer's product development and to shorten the time-to-market for our customers."

"We are delighted to be founding members of the ARM DevZone program because it offers a matchless opportunity for us to showcase our debugging tools and VRTX operating systems to the ARM developer community", said Mark Saunders, senior product marketing manager for the Mentor Graphics Embedded Software Division. "This unique resource will maximize access to the latest hardware and software technologies, further accelerating the proliferation of ARM-based applications for developers and solutions providers."