Alphamosaic develops new advanced mobile multimedia architecture

Cambridge - June 21, 2004 - Following the widespread adoption of VideoCore® technology in mobile phone and portable multimedia product designs, Alphamosaic has developed the advanced VideoCore®II processing engine. To be used at the heart of a new family of mobile multimedia processors, VideoCore®II offers unprecedented levels of performance with the lowest power consumption in the industry.

Like its predecessor VideoCore®II consists of a fully-programmable highly-parallel video processing core. Optimisation of this proven architecture has resulted in a core capable of 8 billion complex operations per second. Able to decode H.264 QVGA video at 30fps, it is ideal for the new generation of handheld TV products using the DVB-H, ISDB-T and DMB standards. The parallel nature of the architecture means that video encode and decode can be done in very few instruction cycles with minimum power consumption right up to VGA resolution.

The new VideoCore®II–based family of integrated circuits will offer the highest levels of performance and integration, with variants for fully-featured media players and others optimised for multimedia-enabled mobile phones. Full programmability and software compatibility with VideoCore® will be preserved, while Alphamosaic’s investment in software development will ensure that the latest codecs are always available as part of a complete mobile multimedia solution.

About Alphamosaic

Alphamosaic Limited develops semiconductors for video communications and multimedia applications. Privately held and headquartered in Cambridge UK, Alphamosaic is a leading supplier into both video and image markets and is the supplier of choice to the consumer electronics and mobile handset markets around the world.

For more information, please visit www.alphamosaic.com.