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Sequence Design and Virtual IP Group ally to deliver Design-closure services
SEQUENCE DESIGN AND VIRTUAL IP GROUP ALLY TO DELIVER DESIGN-CLOSURE SERVICESStrategic partnership targets sub-180-nanometer System-on-Chip design; companies introduce innovative business model
As part of the program, Virtual IP Group, a design foundry providing intellectual property and design-services, will deploy Sequence's interconnect-driven design-closure products in its design methodology. Sequence products involved include timing optimization, power analysis and optimization, and 3D interconnect-modeling tools. In addition, Sequence will leverage Virtual IP's design centers and consulting resources to help test future Sequence tools and methodologies on advanced communications, multimedia and other system-on-chip designs. This alliance represents a departure from the traditional "perpetual license" EDA business model. Under the terms of the alliance, Sequence will earn revenues on a per tape-out basis, as Virtual IP Group delivers completed chip designs to its own end customers. "Virtual IP's combination of advanced design know-how, intellectual property suite, and blue-chip customer list has made them extremely successful in the competitive design-services market. They're an ideal partner," said Vic Kulkarni, chief operating officer of Sequence. "This business agreement is a key step forward for Sequence in two significant areas. First, it expands our market to include customers we might not otherwise reach, and without any issues of competing with our own EDA customers. And second, it gives Sequence a recurring revenue model tied directly to the value we deliver." "This kind of win-win alliance between design-services and EDA companies is a good model for the industry," said Joseph Hong, chief operating officer of Virtual IP Group. "We can better deploy state-of-the-art EDA technology as it's developed, at business terms that relate to end value derived; yet we're not locked into a single source for design tools. The ultimate beneficiary will be our customers." About Virtual IP Group About Sequence Sequence supports worldwide development and field service operations. The company was formed through the merger of Sente, Inc and Frequency Technology. Sequence is privately held; investors include IVP, Menlo Ventures, Alpine Technology Ventures, Atlas Ventures, Intel, Sumitomo Corporation, LSI Logic, Sofinnova, Skywood Ventures and Sigma Partners. Sequence is a member of Cadence Design Systems' (NYSE: CDN) Connections[tm] and Mentor Graphics' (NASDAQ: MENT) Open Door[tm] partnership programs. Please visit our web site at www.sequencedesign.com. ### All trademarks mentioned herein are the property of their respective owners. FOR MORE INFORMATION: Ann Steffora, VitalCom Marketing & Public Relations Joseph Hong, Virtual IP Group, Inc. |
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