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Rambus CEO sees light in semi growthNicolas Mokhoff, EETimes SANTA CLARA, Calif. -- In the first DesignCon keynote today here president and chief executive officer of Rambus Inc. painted an optimistic forecast for semiconductors and electronics in general, and of course touted Rambus' IP business model as ideal to produce "one SoC that addresses a broad range of performance levels and price points. " Hughes said no one should doubt that the semiconductor industry is on a rebound. "For the first time the semiconductor content in systems has broken the 25 percent mark last year," said Hughes, "and the pressure for 'first-time right silicon' has never been higher." Rambus continues to apply itself to increase that mark.
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