Posedge Partners with EDA4YOU for European Sales

Update: Posedge Inc. has been acquired by Imagination Technologies Group plc (August 2013)

Company expands European Sales Channel to Support Growing Demand

Sunnyvale, California, May 8, 2012 – Posedge Inc, a leading provider of Intellectual Property (IP) Solutions for the semiconductor market, today announced its partnership with manufacturers’ representative firm, EDA4YOU.  As part of its plan to dramatically increase its presence and activities in the European market, Posedge has partnered with EDA4YOU to cover all the key markets in Europe.  In a continuing effort to grow, expand and keep up with the increasing demand for Posedge’s intellectual property (IP) solutions, EDA4YOU will support Posedge customers in Europe, effective immediately.

Posedge has experienced continuing business growth and demand for key IP solutions. The addition of EDA4YOU to Posedge’s global sales network will strengthen Posedge’s visibility in the European market, bring a local understanding of the market place and increase access by semiconductor companies to critical IP solutions. EDA4YOU brings years of industry experience with major European semiconductor companies and provides a background of managing both inside and outside sales.  Their experience with EDA, ASIC, FPGA, IP and embedded systems provides a perfect synergy to Posedge’s existing sales network.

“Our partnership with EDA4YOU is a perfect fit to our expansion strategy,” said Rich Timpa, Vice President of Sales at Posedge. “With a growing demand for our IP solutions, we sought out a sales partner that is capable of providing the level of support and service our customers have come to expect.  The addition of EDA4YOU in Europe will provide Posedge with the highly skilled sales team to continue the growth we have seen.

Their extensive semiconductor experience and ability to develop high level business relationships will help support the growing demand for Posedge IP solutions and provide the additional bandwidth to address the new solutions we will be releasing.”

“It is great to represent Posedge who is a leader in the memory and wired/wireless IP market.  The partnership of Posedge’s innovative technology offerings and EDA4YOU’s strong sales presence, is a great combination for success.” says Hans Hartman, Founder, EDA4YOU.  “The demand for high quality IP solutions is growing and with our new partnership, we are well positioned to provide the best solutions to the European semiconductor market.”

About Posedge

Posedge Inc. is a world leader in intellectual property (IP) and services used in communications, networking, memory and I/O semiconductor design.  Posedge’s comprehensive and integrated IP solutions – Wireless LAN 802.11a/b/g/n/ac, Wired/Wireless Packet Processors, Multi-Gigabit Routing, 10G MACsec engine, TCP Offload Engine, IPSEC Protocol Processor, Multi-gigabit Layer2+ Switch, SD/SDIO, Flash and bus protocols, enable semiconductor companies to rapidly and cost-effectively develop and differentiate their designs.  These technology-leading solutions help give Posedge customers a competitive edge in bringing the best products to market quickly while reducing cost and risk.  Posedge is headquartered in Sunnyvale, California. 

For more information, visit http://www.posedge.com/

About EDA4YOU

EDA4YOU is a technology representative with vast experience in business development, sales and technical support for EDA-tools, IP-cores and technologies related to ASIC/SoC/FPGA development.  EDA4YOU has years of experience in the electronics industry and extensive knowledge of the local markets.  EDA4YOU is located in Karlsruhe, Germany.