USB Ain't So Simple Anymore

USB Type C brings promises, potential consumer confusion

Junko Yoshida, EETimes
8/19/2015 08:47 AM EDT

MADISON, Wis. – A number of chip vendors including Cypress Semiconductor, Texas Instruments, NXP Semiconductors and Lattice Semiconductor have had a busy summer rolling out new USB Type-C chips, an accelerated product launch that effectively ends an era of scarcity for USB Type C.

Some vendors have chosen this week's Intel Developer Forum in San Francisco to strutt their stuff.

Clearly, USB Type C loaded with new features offers lots of promises to system vendors. But for consumers? Not so fast, said industry analysts. It may bring potential confusions, they cautioned

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