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Sonics opens European office to service growing business
Company also selects Israeli sales representative firm to accelerate turn-key services
MOUNTAIN VIEW, Calif., — Oct. 25, 2004 — Sonics Inc., the premier supplier of system-on-chip (SoC) SMART™ interconnects, today announced the opening of a new sales office in Munich, Germany. The office provides the growing base of Sonics’ European customers with a central sales and support center. Hubert Wolters, managing director, will oversee the new Sonics’ office in Munich, as well as an existing office in Sophia Antipolis, France and Sonics’ sales representatives based in Germany and Israel. “Our growing penetration in wireless and digital consumer markets has warranted the expansion of Sonics’ sales and support in Europe,” said Grant Pierce, Sonics president & CEO. “Many European companies are at the forefront of SoC product development. We want to ensure that Sonics provides these companies the best and most timely support possible to help them deliver their products successfully to market in record time.” Sonics also announced today the selection of Tel Aviv-based ARTTech Ltd. to provide sales representation and support for Sonics in Israel. ARTTech Ltd. also provides turn-key services for converting discrete board-level designs to a system-on-chip (SoC). The high design predictability and improved design efficiency provided by Sonics’ products, combined with the advanced design expertise of ARTTech, create a powerful turn-key solutions alternative for customers who need state-of-the-art price-performance and rapid delivery. About Sonics Sonics, Inc. is a leading provider of SMART Interconnects that deliver high SoC design predictability and increase design efficiency. Major semiconductor and systems companies including Broadcom, Samsung, Texas Instruments and Toshiba have applied Sonics SMART Interconnects in leading products in the wireless, digital multimedia and communications markets. Sonics is a privately held company funded by Investar Capital, Smart Technology Ventures, TL Ventures, Easton Hunt Capital, JAFCO Ventures, and H&Q Asia-Pacific. For more information, see www.sonicsinc.com. SMART, SonicsMX, SonicsMXC, SiliconBackplane, SonicsStudio and MemMax are trademarks of Sonics, Inc. All other trademarks and registered trademarks are the property of their respective owners.
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