English
Viewpoint: Competitive Advantage vs. Collaborative Advantage
By Saranyan Vigraham, Qualcomm
edadesignline.com (January 22, 2009)
Almost no semiconductor company works with a standard design flow. The current EDA tools are not complete in addressing the entire needs of a company. By that I mean the capabilities offered by the current EDA tools are necessary, but not sufficient. Inevitably, every company builds custom tools to support their flow. Most of these tools either involve extending the existing EDA tool functionality or developing a framework for increasing the efficiency of the design or verification process. However, these neat little tools or ideas never come out. They are seldom published or advertised because every company believes that they lose a competitive advantage by disclosing these ideas. Thus, the competitive advantage clouds a big possibility of a collaborative advantage.
Competitive advantage is necessary for every company to succeed in this ruthless marketplace. However, the time is ripe to think about collaborative advantages too. Let us define collaborative advantage as the advantage gained by a company due to its contribution to the technical community by developing methodologies, taking leadership in solving outstanding challenges and addressing the general issues that everyone in the community is facing. These issues do not directly affect a company's financial objectives or business model. However, solving these problems is critical in efficiently meeting the business needs. Hence, every problem solved in a company is tied to its competitive advantage.
edadesignline.com (January 22, 2009)
Almost no semiconductor company works with a standard design flow. The current EDA tools are not complete in addressing the entire needs of a company. By that I mean the capabilities offered by the current EDA tools are necessary, but not sufficient. Inevitably, every company builds custom tools to support their flow. Most of these tools either involve extending the existing EDA tool functionality or developing a framework for increasing the efficiency of the design or verification process. However, these neat little tools or ideas never come out. They are seldom published or advertised because every company believes that they lose a competitive advantage by disclosing these ideas. Thus, the competitive advantage clouds a big possibility of a collaborative advantage.
Competitive advantage is necessary for every company to succeed in this ruthless marketplace. However, the time is ripe to think about collaborative advantages too. Let us define collaborative advantage as the advantage gained by a company due to its contribution to the technical community by developing methodologies, taking leadership in solving outstanding challenges and addressing the general issues that everyone in the community is facing. These issues do not directly affect a company's financial objectives or business model. However, solving these problems is critical in efficiently meeting the business needs. Hence, every problem solved in a company is tied to its competitive advantage.
|
E-mail This Article | 
|
|
Printer-Friendly Page |
|
||||||
Related Articles
- How the Ability to Manage Register Specifications Helps You Create More Competitive Products
- eFPGAs Bring a 10X Advantage in Power and Cost
- A comparison of SRAM vs quantum-derived semiconductor PUFs
- PCIe 5.0 vs. Emerging Protocol Standards - Will PCIe 5.0 Become Ubiquitous in Tomorrow's SoCs?
- Transactor vs CPU in SoC Verification
New Articles
- Beyond Limits: Unleashing the 10.7 Gbps LPDDR5X Subsystem
- How to Design Secure SoCs: Essential Security Features for Digital Designers
- System level on-chip monitoring and analytics with Tessent Embedded Analytics
- What tamper detection IP brings to SoC designs
- RISC-V in 2025: Progress, Challenges,and What's Next for Automotive & OpenHardware
Most Popular
- System Verilog Assertions Simplified
- Beyond Limits: Unleashing the 10.7 Gbps LPDDR5X Subsystem
- System Verilog Macro: A Powerful Feature for Design Verification Projects
- Optimizing Analog Layouts: Techniques for Effective Layout Matching
- Enhancing VLSI Design Efficiency: Tackling Congestion and Shorts with Practical Approaches and PnR Tool (ICC2)