Amlogic Unveils Integrated ARM Cortex-A9 Chip For Next Generation of HD Multimedia and 3D Experience

AML8726-M Chip Combines Full 1080p HD Video Decoding, ARM Cortex-A9 and Mali-400 Graphics for Premium Performance in Cost-Sensitive Applications

SANTA CLARA, Calif., Nov. 12, 2010 -- Amlogic, a leading fabless semiconductor company providing advanced solutions for a wide range of consumer applications, today announced the availability of Amlogic's newest high-performance HD computing platform, the AML8726-M system on chip (SoC). This new SoC is powered by Amlogic's proprietary HD video decoding engine, an ARM® Cortex™-A9 processor and an ARM Mali™-400 GPU and produces world-class performance for full 3D gaming. Amlogic has integrated full 1080p high-definition video capabilities and a range of connectivity options that will enable Amlogic's partners to bring next-generation consumer electronics products to market at a cost-effective price point.

The Amlogic and ARM partnership began just a little more than a year ago, with Amlogic licensing key ARM technologies and utilizing ARM services to aid in development. "By using CPU, GPU and system IP technology from ARM, we were able to bring this new chip platform to market in record time," said John Zhong, CEO of Amlogic. "The ARM IP is designed with the entire SoC system in mind, which helped us minimize the development window to meet consumer demand for the next generation of electronics."

"Amlogic has a proven track record of opening up new markets for its partners," said Ian Drew, executive vice president of marketing at ARM. "With the new AML8726-M, Amlogic continues that tradition, providing a computing platform for its partners to move quickly to compete on price and performance in a variety of consumer electronics segments such as tablets, set-top boxes, digital photo frames, DTV and other connected devices."

Amlogic's new AML8726-M chip is available now for sampling, and an Android™ OS-based reference development platform will be available in the first quarter of 2011. Highlights of the AML 8726-M include:

1080p video for H.264, VC-1, WMV, MPEG1/2/4 and 1080P HDMI output
The ability to run Android 2.2, Linux, OpenGL ES 2.0
Browser support for HTML5, Adobe® Flash 10.1 and Adobe® Air®

Connectivity options provided by the AML8726-M include 10/100 Ethernet, two USB OTG interfaces, 3-in-1 Card Reader and SATA interface along with software driver support for popular external Wi-Fi chipsets. The comprehensive level of integration is enhanced by Amlogic's track record for delivering cost-optimized solutions to established and emerging consumer markets.

"Sometimes it's not just about delivering the fastest frequency or even the lowest power consumption," said Michael Mo, senior director of business development at Amlogic. "Compelling consumer products are created by delivering the right mix of performance and features at the right price."

About Amlogic Inc.

Amlogic is a leading fabless system-on-chip (SoC) company that provides open platform solutions for HD multimedia, 3D gaming and internet connected consumer applications including tablets, digital TV, set-top box, digital photo frame and MID. Amlogic has combined its proprietary HD multimedia processing engine and systems IP with industry-leading CPU and graphics processor technology to produce semiconductor (IC) solutions for leading OEM and ODM brand customers in the world. Amlogic provides a total integrated solution to its customers so that they can bring compelling products to consumers in fast time to market. By providing SoC solutions with high-level of system integration, Amlogic enables its customers to quickly produce connected CE products that can reach a good balance between advance feature performance, power consumption and cost. The company is headquartered in Santa Clara, California, with offices in Shanghai, Shenzhen, Beijing and Hong Kong. For more information, please visit http://www.amlogic.com/ .